Education photography can include people, places and lifestyle imagery. Part of the challenge of Education photography is to tell the story or demonstrate real people enjoying their educational journey and lifestyle and surroundings, be it in Sydney or Australia wide.
Being able to adapt to the environment and subjects are key to being a great Education photographer. Often juggling between ambient (natural) light and artificial (flash) lighting, working with young children or adults and all to a fast pace to ensure the most productive use of shooting time.
Education photography is often used for websites, brochures and other marketing collateral for clients such as Universities, Primary Schools, High Schools, Tertiary Education providers aushc as private colleges. The images are often for an audience who are yet to experience the providers products or services. It’s my role to create images that communicate the benefits gained by using the organisation’s services or products.
Most often I am photographing people who are not models but are ‘real people’! Whilst most people are not used (or fond) of having their photo taken I always like to engage them in the process of creating a great shot and make sure they are having fun too. I find that once I start the photography, the people involved often love the experience by the end . I pride myself on being able to connect and communicate with people from all walks of life.